Brief: A fresh product and a new brand, Stovey were looking to launch into the lifestyle and homes sectors. Wanting to establish themselves as the go-to brand for contemporary wood-burning … Continue reading “Stovey”
It is the UK’s only call centre starred across the board by actors, recruited from London’s vibrant West End. 7PR were appointed for crisis communications advice and also with the remit to generate awareness of RSVP in business and call centre trade media to attract more clients.
Brief: Our client approached 7PR asking if a short campaign could be run to increase bookings for classes at her yoga studio. She was also looking to have the profile … Continue reading “My Soul Space”
7PR was asked to launch RSVP Artists, an in house agency introduced by RSVP in order to actively source performing work for their call centre operators, whether that be on TV, on the radio, an advert, treading theatre boards…
A business man invented ingenious see through bags in order to reduce fear in wake of terrorist attacks, also to speed up check in at airports. We were set the task of driving sales for this new range of rucksacks made out of clear vinyl.
Brief: Fairtrade Foundation wanted to drive up profile of Divine and Green & Blacks chocolate bars at BBC Good Food show. Method: Celebrity chefs who would be present at BBC … Continue reading “Fairtrade Foundation”
A duo of sailers needed their luxury yacht charters to be promoted in the run up to summer in order to raise profile in their target market and attract fresh customers. This was a short-term contract on a set budget
Coca Cola wanted PR help in achieving two clear objectives, specifically concentrating on the West Midlands area. The first objective was to increase the participation of young women in cricket and to develop the association of Coca-Cola and their new Powerade drink with sports in the community.
Brief: Latino Sole wanted to increase online sales and also raise awareness of a store that the business was opening on The Strand in London, UK. Method: The audience of … Continue reading “Latino Sole”
Fundraising evening at Hamleys Toys Store on Regent Street was organised. The team managed to secure agreement from Hamleys to provide the venue for free and we organised sponsors to supply free drink and refreshment.
The new challenge was to attract non-BMW drivers through PR. Female-only driving days were relatively rare occurrence and, as such, have an integral news-value. The BMW in-house press office managed the driving press successfully.
To help Jaguar Enthusiasts’ Club to organise and publicise a shoot with Lord Lichfield at Shugborough Hall when he would unveil the prize of a Jaguar XK8 Coupe for a charity raffle. Media coverage needed to be secured on a national and local level.